Resilience means the ability to recover quickly from difficulties, to spring back or recover from misfortune or disaster. It is a way to improve sustainability after a disaster. Without resilience, a destination would never be able to maintain its sustainability efforts. Years of progress in tourism development, could be lost in one disaster. Therefore, for a tourism destination to be sustainable, it must first be resilient.
Destination Preparedness, Management and Recovery.
The Co-Chair the Global Tourism Resilience and Crisis Management Centre located in Jamaica, Hon Edmund Bartlett, and the Chairman of the Global Tourism Resilience and Crisis Management Centre – Eastern Africa, Kenyatta University, Hon. Najib Balala signed an MoU earlier today between the two Centres.
This paves way for the two Centres to work on Policy – Relevant Research on Destination Preparedness, Management and Recovery.
A huge leap for Policy Research
The Cabinet Secretary, Ministry of Tourism and Wildlife, Hon. Najib Balala handed over a cheque of Ksh. 10 Million to finance the activities of the Centre. The ceremony took place at Kempinski during the Tourism Recovery Summit, Africa Edition.
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